Blog Posts
Read easy to follow, actionable blog* posts that covereverything from how to launch on social media to creating a blog
to optimizing your content so you can be found
by more customers! Contact me
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Maximizing Your Event’s Impact. Why invest in Live Social Media Management
You've promoted the hell out of your event, and the big day is just around the corner. But wait? Have you got anyone doing social media on the day?!! Social media shouldn't stop the day before your event starts. You need to keep up your presence on social media from...
Stand Out with Featured Content on Social Media
As a small business owner, you're always looking for ways to make your social media presence more effective. One often overlooked tool in your arsenal is the ability to feature or pin content on various platforms. This simple yet powerful feature is a way to explain...
Fields Good Social Media Event Marketing
JFW Marketing was working with Bronagh O'Kane and Claire Saunders to deliver Fields Good Regenerative Agricultural Festival in September this year. This was a new event to be held in Northern Ireland for farmers, and the wider food community to learn about soil health...
Stakeholders: Your Event Marketing Secret Weapon
When it comes to event marketing, it can seem like a lonely enterprise. But if you have stakeholders, contributors, speakers, stall holders, or anyone that is not you ...then you have additional marketers for your event. Even the event location can and should be...
20 Engaging Event Marketing Ideas for Instagram & Facebook Stories
Instagram and Facebook Stories are powerful tools for event marketing, allowing you to post ad hoc information about what's going on at your event. They last for 24 hours, unless you save them to your highlights folder, in which case they last...forever. Why use...
7 Ways to Promote Your Event Using Social Media
Are you gearing up for an exciting event and wondering how to effectively promote it on social media? Whether it's a product launch, a conference, a charity fundraiser, or a local meetup, promoting your event effectively on social media can significantly boost your...
12 Reasons Why You Should Hire an Event Photographer
Capture the magic of your next event in Northern Ireland with an event photographer. Discover 12 reasons to book now!
Capturing your Journey. The Power of Brand Photography
Last month, we got to attend the Fermanagh County Show in Northern Ireland, where we helped capture event photography for The Curly Pigs’ at their first-ever market.
Will AI replace copywriters?
Can copywriters compete with AI? Will they be replaced? Here’s why I think copywriters still have a place in the new world.
How to research blog topics for your business
Are you investing the time to write a blog post for your business? Blogs are still super relevant to help your business be found online and for showing your relevance and credibility to customers. Researching blog topics for your business can be a great way to engage...
Pinterest Blog Posts
How to Create Quick Video Pins for Pinterest
Pinterest LOVES video. So find out how to create Pinterest Video Pins super fast and get more eyes on your content.
What is a Fresh Pin on Pinterest
Are you a blogger or business creating multiple pins for the same piece of content? Then you need to be using Fresh Pins or you could find yourself being suspended for being spammy! Find out what is a fresh pin is and how you can make them quickly and easily.
Should I Be Using Pinterest Group Boards in 2021?
Are Pinterest Group Boards still worth it? Yes there have been changes to the algorithm, but as a business there is still value to be had if you use them wisely. Read more.
How to Embed Pinterest Pins, Boards and Follow Me widgets
Why go to the effort of hiding your Pinterest pin graphics in your blog post? Find out more here…
How and Why you Should Create Pinterest Board Covers 2021
Disclosure: This blog post contains affiliate links. That means that I may earn a small commission if you purchase something made through the links in this post. What is a Pinterest Board Cover? A Pinterest Board Cover is an image that acts as a front cover for your...
How to Launch your Business on Pinterest
Pinterest is a fantastic platform to help drive traffic to your website or other social media accounts. Find out how to launch your business account and set it up for success.
Video Blog Posts
How to Write Value Packed YouTube Descriptions
A YouTube description can help you be found, help people subscribe and drive traffic to your website or other products and services. Find out how to optimize your video description.
How to Set-Up a YouTube Channel for Your Business
Having a YouTube Channel can be a great way to Boost your SEO and increase organic traffic. Here’s a simple guide on how to set up a channel for your business.
5 Easy to Use Video Editing Tools 2021
Not sure where to start when making a video for your business? There are lots of free tools you can use with pre-formatted templates to craft professional and captivating video in minutes.
8 Ways to Use Video Marketing to Raise Your Business Profile
Make your business come alive with 8 ways to utilise video to showcase your business, convey your passion and convince your customers.
Social Media Blog Posts
Stand Out with Featured Content on Social Media
As a small business owner, you're always looking for ways to make your social media presence more effective. One often overlooked tool in your arsenal is the ability to feature or pin content on various platforms. This simple yet powerful feature is a way to explain...
Increase Your Reach on Twitter with this 15-Minute Strategy
Want to grow your reach on Twitter? 15 minutes a day can make a big impact!
How to boost your engagement on Social Media
Want to learn how to boost your social media engagement? Here are some tips that will help you get started.
How to Use Instagram Stories For Your Business
Want to know what to post on Instagram Stories for your business and how to use them? Here are some ideas that will help you get started!
Should you diversify your marketing strategy?
Estimated reading time: 3 minutes It's easy to get lulled into a false sense of security with social media and assume nothing can ever go wrong. But things do go wrong - as we all learnt from the Facebook, Instagram, WhatsApp outage in October 2021....
What to Tweet as a Small Business on Twitter?
Have you launched your business on Twitter but are not sure what to Tweet? Read on to get top tips about what to tweet as a business.
Web Blog Posts
How to Create a Contact Page that Makes People Want to Contact You!
It can be the most overlooked page of your website. But it’s vitally important to CONVERTING visitors to CUSTOMERS. So check now, is your contact page inviting contact?
How to Spring Clean & Optimize Your Website
Spring has sprung (finally) and as well as decluttering, repainting, and rejuvenating your home, why not also give your web content a spring clean as well.
8 Ways to Use Google My Business to Promote Your Small Business
Google My Business is still the most overlooked channel to promote your business, your services, your brand – for free. Find out how to make the most of it and put your business on the map.
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