What is a brand kit? It’s basically a guide about how content is created for your business. In it, you should define: Your business logo – how it can be used, alternative versions, and how not to use it Your typography – what font you use for your headers,...
Are you worried about whether anyone will read your blog? Yes? Then you need to make your blog post SEO friendly. SEO stands for Search Engine Optimization. If you plan and publish your blog post with SEO in mind, then you will increase your chances of being found by...
Disclosure: This blog post contains affiliate links. That means that I may earn a small commission if you purchase something made through the links in this post. Your blog post is perfect. You’ve put so much work into it. But now, there it lies. A jellyfish floating...
I really want to call this “How to Start a Blog That Stands out Like George Clooney at a Coffee Morning,” because that’s what you want your blog post to do! With over 600 million blogs available on the internet, making your blog stand out is...
You want more people to read your blog posts – and that means creating catchy, successful headlines that get people to choose your blog post. I confess I’m a sucker for click-bait headlines. I mean, who can resist “How to make $10,000 a month blogging,” or “What...
I know what you’re thinking. You don’t have time to sit down and work out a detailed buyer persona right now. You roughly know what your customers want so why bother? But if you want to attract the ideal customer you need to know what the ideal customer wants, what...
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